Elegant Shopping I: Burlington Arcade

Britain’s oldest shopping arcade, according to English Buildings, is The Royal Opera Arcade, near Pall Mall in central London . It was designed in 1815.

Almost immediately after The Royal Opera Arcade opened for business, The Burlington Arcade became a covered shopping arcade in London that ran from Piccadilly on one side to the Burlington Gardens on the other. From the first moment, the arcade was built "for the sale of jewellery and fancy articles of fashionable demand, for the grat­if­ication of the public". And for Lord Burlington! But not for your Great Unwashed English Public.

Burlington Arcade entrance, 1819

The arcade was built for Lord George Cavendish, younger brother of 5th Duke of Devonshire. He had inherited the adjacent Burlington House, on what had been the side garden of the house, and was trying to prevent Londoners from spoiling his lovely home. His architect was Samuel Ware. Opened in 1819, the Arcade consisted of a single straight top-lit walkway lined with 72 small two storey units. Some of the units have now been combined, reducing the number of shops somewhat. You can best see the interiors in Tired of London, Tired of Life.

By the way, Burlington House was a Palladian home, built at the very end of the 17th century. Since the Burlingtons owned it, the main building has housed the Royal Academy of Arts, while five scholarly organisations occupy the two wings of the courtyard and the southern Piccadilly wing.

Anyhow, the pedestrian arcade has always been an upmarket retail location. It is patrolled by Burlington Arcade beadles in over-the-top uniforms. The original beadles were all former members of Lord George Cavendish's regiment, the 10th Hussars. But were they to keep dirty, squalid Londoners from coming in off the street, spoiling the pleasure of the well-heeled shoppers?

Galerie Vivienne, Paris, 1826

The arcade has well-designed shop fronts on both sides, under a glazed roof. Respectable, staid and quietly moneyed, so there are no discount shops here. Rather the shops specialise in good clothing and accessories, elegant art rooms, jewellers and dealers in antique silver. London blog in Window Shopping at Burlington Arcade stressed the arcade’s opulence. Sleevehead blog concentrated on Winter looks: Between Savile Row and Burlington Arcade – smart men’s wear.

Galleria Vitorio II, Milan, 1865-77

It is said that Burlington Arcade was one of the precursors of the gorgeous mid-C19th glassy shopping galleries that emerged across Europe and to the New World. apartmentsramblas blog said Galerie Vivienne in Paris is special. The floor is covered in mosaic, the staircase is made of wrought iron and the stain-glass windows are original. Beautiful ornaments complete the design of the gallery which opened in 1826 and remained the Parisians’ favourite place to go shopping until the Second Empire. Spice of Life blog compared Galerie Vivienne to a stage set for a romantic opera!

Galleria Umberto I, Naples, 1887-91

Consider in particular Galleria Vittorio Emanuele II in Milan 1865-77 or the somewhat later Galleria Umberto I in Naples 1887–91. And it is not too far-fetched to see the antecedents of Melbourne’s Royal Arcade 1870 and Sydney's Queen Victoria Building 1898 in Burlington as well, as we will see in two later posts.

I have barely considered the façade of Burlington Arcade, or indeed of any other of the shopping arcades that followed Burlington. That is because a façade was easily changed. The Burlington Arcade façade was added in the early 20th century, too bulky for the original, more delicate decoration inside.

Burlington, Picadilly entrance, 20th century elaboration

For the later and more colourful Royal Arcade 1879 in Old Bond St Mayfair, visit TiredofLondonTiredofLife blog.

For a photo of Burlington Arcade beautifully dressed for Christnas 2009, see WIDN. But do it quickly. The American and European owners of Burlington Arcade apparently want to transform the Regency space into a more brightly lit, stainless steal affair, populated with brand names. The Georgian Group is sustaining objections to what they call brash development. As of December 2011,
Related Posts Plugin for WordPress, Blogger...